Purpose & Vision
Our Purpose
Preparing, connecting, mentoring, and empowering the next generation of Black leaders in journalism and media.
Our Vision
A journalism profession strengthened by generations of Black leaders who mentor, inspire and create lasting change.
Project Goal
The Brotherhood in Media project’s goal is to strengthen communication across generations of Black men by developing leadership, professional excellence, and personal influence. Through a structured four-phase, 12-month mentoring program, participants gain the skills, insights, and relationships needed to navigate and succeed in today’s evolving media landscape.
Steering Committee
Ashton Edmunds
John Grant
Rod Hicks
Derrick Jackson
John X. Miller
Bill Rhoden
Otis L. Sanford
Virgil Smith
David Squires
Strategic Framework
WHY
Why is this Institute needed now?
- •What leadership gaps exist?
- •What future are we trying to shape?
- •Why is this the right moment?
WHO
Who are we called to serve over the next decade?
- •Emerging leaders
- •Mid-career professionals
- •Future executives
- •Future mentors
WHAT
What should every participant experience?
- •Leadership growth
- •Executive exposure
- •Trusted mentoring
- •Lifelong Brotherhood
HOW
How do we build a nationally respected institute?
- •Exceptional curriculum
- •Strong partnerships
- •Measurable outcomes
- •Sustainable governance